## 4.1 Business topics

The search for a specific business/business management topic encompasses theories, concepts, models and their implementations.

Examples of business topics are:

- E-commerce
- Brand awareness,
- Customer journey
- Process optimalisation
- Process management
- Change Management
- Employee branding
- Circular business models
- Performance management
- Soft controls
- Marketing communication strategy
- Workplace diversity
- Leadership

The library offers a broad collection of databases that can be used for researching a business topic, but we have a few favorites (in alphabetical order):

- Business Source Premier
- Google Scholar
  With Google Scholar you can search for academic articles. If you use Scholar via the library website, you will not only find links to free Open Access articles, but also to part of the paid content.
- One Business
- ScienceDirect
- START
  Search through the entire physical and (most of the) digital collection for (e)books, journals and articles.

A complete overview of relevant databases for researching a business topic can be found in the category “Business Books and Journals” on the tab Weblinks of the Information sources per study programme -> RBS -> IB