The search for a specific business/business management topic encompasses theories, concepts, models and their implementations.
Examples of business topics are:
E-commerce
Brand awareness,
Customer journey
Process optimalisation
Process management
Change Management
Employee branding
Circular business models
Performance management
Soft controls
Marketing communication strategy
Workplace diversity
Leadership
The library offers a broad collection of databases that can be used for researching a business topic, but we have a few favorites (in alphabetical order):
Google Scholar
With Google Scholar you can search for academic articles. If you use Scholar via the library website, you will not only find links to free Open Access articles, but also to part of the paid content.
START
Search through the entire physical and (most of the) digital collection for (e)books, journals and articles.
A complete overview of relevant databases for researching a business topic can be found in the category “Business Books and Journals” on the tab Weblinks of the Information sources per study programme -> RBS -> IB