## 4.1.3 Sources for key trends

Key trends [Foresight]

|  | Database(s)
Technology trends | What are the major technology trends both inside and outside your market? Which technologies represent important opportunities or disruptive threats? Which emerging technologies are peripheral customers adopting? | Gartner Stylus Trendwatching MarketLine EMIS
Regulatory trends | Which regulatory trends influence your market? What rules may affect your business model? Which regulations and taxes affect customer demand? | EUR-Lex OECD Corporate Tax Statistics Database WorldBank Group – Doing Business MADB - EC Market Access Database Legal Intelligence [in Dutch] TARIC
Societal & Cultural trends | Describe key societal trends. Which shifts in cultural or societal values affect your business model? Which trends might influence buyer behaviour? | Stylus Trendwatching MarketLine EMIS
Socioeconomic trends | What are the key demographic trends? How would you characterize income and wealth distribution in your market? How high are disposable incomes? Describe spending patterns in your market (e.g. housing, healthcare, entertainment, etc.). What portion of the population lives in urban areas as opposed to rural settings? | MarketLine EMIS Euromonitor WorldDataBank StatLine